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Alan Taveras

Innovation through Entrepreneurship
  • Jun 05, 2015

    IP Nexus登録日

  • San Juan, プエルトリコ

    主要国

  • English, Spanish

    言語

概要

Entrepreneur & Teacher by heart.


MBA Thesis : "Análisis descriptivo de las estrategias de marketing digital exitosas en compañías que forman parte del proyecto STARTUP CHILE."

Specialties: Digital advertising strategist & Leant Start Up Model

職歴

Global Shaper
Global Shapers Community
March 2015 – Present (4 months)San Juan
The Global Shapers Community is an initiative of the World Economic Forum that joins more than 3,500 young people between the ages of 20-29 in more than 350 hubs in cities around the world. The Global Shapers are committed to improving the state of their local communities by taking action. The San Juan Hub, composed of 16 young leaders from different industries and disciplines that have an exceptional trajectory and potential to impact our community. We think global and act local in projects to better our society.

Professor
EDP University
March 2015 – Present (4 months)San Juan, Puerto Rico
- Marketing 3335

Co Founder
brandsofpuertorico.com
March 2014 – Present (1 year 4 months)San Juan, Puerto Rico
We developed Brands of Puerto Rico, as a tool to help local entrepreneurs export their brands. We connect puertorrican brands with international markets. #somosmásque100x35

Project Manager - Partner
Très Epic
August 2013 – Present (1 year 11 months)San Juan, Puerto Rico
- Manage Development Process
- Digital Marketing Strategy
- Digital Media Planning
- IT Strategy
- Design Consultant

Profesor
Universidad del Sagrado Corazón
August 2013 – May 2014 (10 months)San Juan, Puerto Rico
- PUB 450: Campañas Interactivas
- PUB 354: Planificación de Medios Digitales
- GME 310: Mercadeo por Internet

Director Comercial
Batanga Media
September 2012 – August 2013 (1 year)Puerto Rico
Responsable de la comercialización de los productos Batanga en Puerto Rico.

Digital Marketing Strategist
Sync by Stereograph Media
June 2012 – October 2012 (5 months)Puerto Rico
Oversee all digital marketing projects.
Project Management.
Idea maker & problem solver.

Social Media
Receipt Loader
August 2011 – January 2012 (6 months)San Juan, Puerto Rico
- Developed and implemented CRM strategy.
- Developed marketing & communication strategy.
- Costumer relations manager- Achieved a strong client fidelity and satisfaction with personal costumer care.
- Twitter follower’s growth of 900 in 5 months.
- Achieved strategic content partnership with different bloggers.
- Developed metric system to monitor tactics and their return.

Marketing for Mylingo
Liquid Designers
March 2011 – October 2011 (8 months)Buenos Aires, Argentina
- Started as intern and promoted Marketing Manager in an 8 month period.
- Co created and implemented Brand strategy.
- Achieved 8000 thousand Mylingo registered users in 1 month after launch, specialized in developing markets like Peru and Colombia.
- Created and implemented multimedia online marketing campaigns.
- Coordinated joint department programs (Language Blogs).
- Trained marketing team in social media and marketing.
- Managed Social Media strategy on a daily basis.
- Developed SEO architecture strategy and managed work using Google webmaster/analytics.

Intern
Arco Publicidad
January 2010 – May 2010 (5 months)
-Conducted intensive research about consumer behavior at POP for Ocean Spray.
-Created brand awareness surveys and developed metrics reports for Mueblerias Berrios.
-Created digital advertising and new customer satisfaction product recommendations for all Arco’s clients.
- Worked with Adserve software introducing jobs and delegating tasks.

intern
DRAFT FCB
2010 – 2010 (less than a year)

Account Executive mentorship USC Program
advertising consultant
mlstudio
May 2009 – August 2009 (4 months)
- Developed strategic online campaigns for the ad agency’s clients.
- Managed schedule and observed that deadlines where met.
- Acted as Junior Account Manager and participated in brainstorming ideas with the Advertising agencies.
- Developed “Digital Department” product, where MLStudio offered Advertising agencies the services of an in-house digital department without the fixed costs, opening a new market for the company.

学歴・資格

Universidad de Palermo
MBA, Business
2010 – 2012
Focused on IT management and Communications

Sacred Heart University -
B.A, Advertising
2006 – 2010