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Patent Granted The Patent covers all technologies and platforms – iOs, Android, HTML, XML, WAP, GSM, etc., used today in all mobile shopping applications. The Patent is essential to the present and future of mobile shopping. The IP covered in the Patent is being practiced by all North America’s leading retail shopping mall owners / and retailers by way of their current shopping applications. A shopper launches a shopping application on their mobile device. The application identifies and determines the associated shopping facility for that location. A menu of choices, specific to that shopping facility, is correlated (menu is organized as either a menu of retailers or a menu of shopping categories – user decides which menu they want to use).User selects from the menu their choice of retailer /and or shopping category, a marketing incentive or promotion is then returned to their device. Specific marketing incentives and promotions are made immediately available to millions of qualified, active, shopping facility specific consumers via their personal mobile device. A 1 to 1, permission based, user initiated bi – directional immediate contact and communication with the mobile shoppers is achieved. 1 US granted patent; seven applications; 1 foreign (Canada) application CLAIM CHARTS ARE AVAILBLE UPON REQUEST OF COMPANIES CURRENTLY PRACTICING THE IP IN THE '130 PATENT