Does partial phrase count as infringement?

Question

I have started a new business and now that I have customers, I am formalizing our brand name. I'll use fake words, but the real ones match the pattern exactly. Our company is currently called 'Sanctuary25' and we have rebranded to be called 'Group Sanctuary'. We purchased the domain names, filed llc, etc [including the .com]. We started researching the trademarks and found a trademark already exists with the service mark "Group Sanctuary Marketing". We want to get a trademark on just "Group Sanctuary" but are concerned that it would be flagged as infringing. Any comments or suggestions?

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Answers: 2 public & 0 private

2c4bd8c722
IP Consultant

Hello, as mentioned below both these trademarks are too similar as the core of these trademarks is the word "Sanctuary". This will nonetheless strongly depend on the classification of your trademark. If you send us a list of the goods or services that you offer to your customers I can let you know the classification of your trademark free of charge.

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