Do we need a trademark?

Question

My business partner and I have a company providing services for architects and have just rebranded under a new name .Do we need to formally register a trademark, or in the UK can we rely on fair use within our industry as some kind o f protection in the case another company uses the same name? We operate in a fairly small, niche industry and have mostly UK clients, with a few overseas.

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Answers: 4 public & 0 private

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Trademark Attorney

It is always recommended to protect your brand name by trademark registration and not relying solely on common law.

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