Can I register the name of an app before the app is finished?

Question

Since I want to create a brand for selling my self-designed items, I'm planning to create an app with the same name to promote them.

The app will run on Android, Windows Phone and iOS. The brand name is already chosen and there is a ready-to-launch logo, but the app itself is not yet finished. I would like to secure the name though so I won't have the risk that somebody else uses it before I launch the app.

Can I register (or lock someway) a name of an app even before having created it?

or

Answers: 3 public & 0 private

34479e6a58
Patent Attorney

I would also have a professional trademark search performed and analyzed by an attorney, because you want to know if the Mark is already in use by someone else before trying to file on it. Finding out now may save you a lot of money, time, and heartache.
Sometimes people pick Marks that aren't registerable. Talking to an attorney will let you know if your Mark is or isn't. Again, this will save your money, time, and heartache!

PS Filing your own application is not a good idea. But if you really want to, be sure and take the time to self educate before you do. Start with all of the USPTO Trademark videos and helpful articles for self filers at www.uspto.gov/trademark.

Hope this helps!
Mary

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