How do we prevent a large competitor from just implementing our feature?

Question

Hi!

When talking to investors, how do we convince them that the feature we propose won't just be implemented by Facebook, or some other big company potentially competing in the same market? How do we efficiently protect our first-to-market advantage?

Thanks,
Caleb

or

Answers: 3 public & 0 private

Lawrence lau
IP Broker

In software, even if you patent it are you able to defend it? Look into the cost of litigation insurance. If all you have is a "feature" then perhaps the problem is the business model (insufficient differentiating value) and not the feature per se?

I'd point out that first mover only works under certain circumstances and fast followers, especially the chinese hordes is impractical to defend against. See my post on Dunedin StartupWeekend on indian rope trick.

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