Question
We are developing our MVP right now and would like to know if there's a way to reserve the trademark rights. As the product is not launched yet and we are not yet a legal entity, we don't really want to go through the whole process of trademark registration right now. Is there a way to "reserve" a name and go through the process later?
Answers: 2 public & 1 private
In the United States the name is technically reserved to the business who first starts using the trademark. Yet it is worth noting that if you start using the trademark before than someone who actually filed it would mean a long & expensive legal process to get it back. I recommend, before buying domains; incorporating you business or starting to market your products, you start a trademark application. It is not an expensive process - our fees start at $520 all inclusive - and will save you lots of headaches in the future.
If you have any questions note I can offer you advise for free - no strings attached.
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