Question
When we pitch to Angels or VCs, what role should IP play? How do we plan an IP strategy that will complement our business without the cost being too high at the seed stage?
Answers: 4 public & 0 private
IP is important - both TMs and patents. TMs establish your brands, effectively denote your products and establish your business' reputation, patents protect your products so that others cannot make, use, or sell them. These are very important parts of your business which need to be protected.
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